Mode of Learning – Online
Learning Duration: 8 Weeks (120 Hrs)
Starting:…… Ending: …..
Payment Details: To cover tuition and training materials only.
FEE STRUCTURE
Application Fee– Kes 1000
Tuition and Training Fees– Kes 4,500
COURSE OVERVIEW
This course is designed to equip staff serving in customer care and
public relations offices with essential knowledge, skills and attitudes to
deliver excellent service and build positive relationships with stakeholders. Through
interactive learning, participants will understand the unique dynamics of
customer care and their role in promoting
institutional reputation and customer satisfaction. This course will cover:
effective communication, service standards, institutional branding, complaint
handling and the strategic use of media and digital platforms to increase the
institution’s visibility.
WHO SHOULD ATTEND?
Front office staff, administrative assistants/Secretaries, Communication officers,
admission personnel and student services staff
HOW PARTICIPANTS WILL BENEFIT
By the end of this course, participants should be able to:
1) Describe the principles of customer care and public relations in a school
environment.
2) Demonstrate effective verbal, non – verbal and written communication in handling
internal and external clients.
3) Apply professional etiquette and emotional intelligence when dealing with diverse
clients.
4) Manage front office operations efficiently and maintain a welcoming atmosphere
for all visitors.
5) Handle inquiries, feedback, and complaints with diplomacy, empathy and
discretion.
6) Uphold ethics, integrity and confidentiality in all interactions within and outside
the institution.
7) Promote the school’s image through professional conduct and communication.
8) Utilize digital communication tools and social media responsibly for school
public relations.
9) Foster teamwork and collaboration to enhance institutional service delivery.
10) Develop a personal action plan to continuously improve customer care and Public
Relations (PR) skills